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Multimedia Minutes: Overcoming a Big Challenge — No Action
July 24th, 2011
How do you overcome the challenge of virtually no action in a story? Say just a guy in a chair. Here’s one approach.
Learn more to create engaging storytelling. Click on the links to the right under “Recent Posts.”
Posted in broadcast journalism, Multimedia Journalism, Power Tools for TV Journalists, TV news training | No Comments »
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We Use this Example in Workshops: A Lesson Thanks to Jay + Kanye
April 7th, 2011
Watch how great — yet simple — questions make for great interviews. And this wasn’t even in a newscast. A classic.
Posted in broadcast journalism, Multimedia Journalism, Power Tools for TV Journalists, TV news training | No Comments »
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What’s Your Story?
January 29th, 2011
How good are you as a storyteller?
We’ve created a model showing the various levels of storytelling — from the basic “meeting deadlines” to possessing your own identifiable style.
Here are a few questions to consider as you look at the various levels.
Which level are you at?
What’s holding you back?
What do you need to learn to move to the next level?
How will you make that happen?
How can you divide your development plan into steps to make it practical?
How can AR&D help?
Posted in Bob Kaplitz video, broadcast journalism, Multimedia Journalism, Power Tools for TV Journalists, Social Media, TV news training, Twitter | 4 Comments »
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Multimedia Minutes: Amateur Video Tells the Story
December 31st, 2010
A viewer’s perspective can be valuable — especially if they have a camera.
Enjoy this short amateur clip of a snowplow that bypassed a New York City street.
When you tap into amateur video like this, be sure to get the other side of the story. You already have the perspective of the guy who shot the video.
Yes, you can depend on your TV station to find amateurs with video like this, but look for opportunities yourself. You can set up your own network of amateur photographers most of whom would be happy if you just gave them name credit. Get the word out on your Facebook page and via Twitter.
Posted in Bob Kaplitz video, broadcast journalism, Multimedia Journalism, Power Tools for TV Journalists, Social Media, TV news training | No Comments »
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Multimedia Minutes: Storyboarding + Brainstorming
September 4th, 2010
Your stories will improve immediately if you “storyboard” them.
Learn about storyboarding in this short learning video. The excercise in this workshop was to come up with strong opening shot, memorable moments, closing shot, and on-camera question. The assigned story was about cops stepping up patrols in school zones to catch speeders.
Posted in broadcast journalism, Multimedia Journalism, Power Tools for TV Journalists, TV news training, Uncategorized | 43 Comments »
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Multimedia Minutes: Creative Stand-Ups
July 20th, 2010
Your stand-ups can reveal your creativity. And they beat shooting and voicing over boring video. Plus on-camera storytelling from the field helps build your identity.
For many more Multimedia Minutes, click on the links to the right under Recent Posts.
Posted in broadcast journalism, Multimedia Journalism, Power Tools for TV Journalists, TV news training | 38 Comments »
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Multimedia Minutes: Can You Start a Story with a Stand-Up?
June 23rd, 2010
Yes.
On-camera storytelling is far better than meaningless video. You know, the ”wallpaper video” that bores everyone. And if you have to choose, for example, between multiple angles of a building and a stand-up with important information, go with the stand-up. Here’s an example.
Ideally, you can begin with a strong soundbite or compelling video. But at AR&D, we recognize the real world isn’t idea, so the important information you share can engage and inform. You can be your best video.
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Benefit from the planet’s largest on-demand 24/7 library of learning videos for multimedia journalists and managers. Look at Recent Posts on the right.
Posted in broadcast journalism, Multimedia Journalism, Power Tools for TV Journalists, TV news training | No Comments »
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Multimedia Minutes: A Major Snag on the Inside
June 15th, 2010
If you even wonder why moving a station ahead in the ratings is so challenging, watch this very short video. Based on a study of employees at corporation, it’s revealing about the challenges multimedia journalists and news managers face.
If as multimedia journalist you’re unclear about your station’s goals, ask. If you’re a news manager, check in with your staff to ensure your goals are clear. Studies show you can’t possibly over communicate goals and pathways to achieve them.
Posted in broadcast journalism, Multimedia Journalism, Power Tools for TV Journalists, TV news training | 3 Comments »
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Multimedia Minutes: Another Strong “Reality Check” Example
June 7th, 2010
Separating fact from fiction — like WCCO does with Reality Check — is a powerful way to separate yourself from the competition and build your ratings.
Posted in broadcast journalism, Multimedia Journalism, Power Tools for TV Journalists, TV news training | 4 Comments »
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Multimedia Minutes: Selling a Visually Weak Story
May 10th, 2010
One of the most frequent complaints from multimedia journalists and promotion producers is “How do you engage viewers when your visuals are dull?” The solution comes in the planning and the role the reporter plays, as you see in this example.
Posted in broadcast journalism, Multimedia Journalism, Power Tools for TV Journalists, TV news training | 2 Comments »